Creating One of the World's Largest Plant-Based Restaurant Chains
Have you ever wished you could walk into a popular fast food restaurant chain with your family that actually had really tasty AND healthy food...one that didn’t have you trying to figure out what was vegan or not?
In this episode of Plant-Based Profits, we welcome Rio Infantino, the founder of Copper Branch, one of the world’s largest whole foods plant-based restaurant chains shaking up the fast food industry. With a string of successful businesses to his credit, including a dry cleaning business and 16 Subway franchises, Rio will share his lessons learned as a serial entrepreneur. What would compel you to quit a successful business and go work at McDonalds for two years? How does someone go from owning dry cleaning stores to a fast food restaurant chain serving whole food, plant-based meals?
We’ll explore Rio’s entrepreneurial spirit at age 16 when he bought some cleaning supplies and started a cleaning that grew so quickly that he had a team of employees to manage and was able to sell the business by age 19. What contributed to his incredible work ethic and how was that passed down to him by his family, including his mother who still works full-time in her senior years?
We will also be joined by Trish Paterson, Copper Branch’s new CEO who is also the owner of the first Copper Branch franchise in Ontario. She’ll share some of the strategies they have developed to beat the pandemic slowdown that has affected so many businesses.